Some of its marketing strategies have backfired leading to loss of customers. This included misleading pricing and automatically renewing of subscriptions. However, some users have criticized the company for using aggressive marketing campaigns. This means that the site is a good and steady source of extra income for most contributors. It gained positive reviews from contributors in terms of regular sales. In recent years, Shutterstock has received both positive and negative reviews. However, Shutterstock retains the right to market and displays the photos. Contributors are given copyright ownership over images. All approved content are then made available for sale over the Shutterstock website. The company takes in the original work of thousands of content creators. The collection includes photos, vector graphics, and illustrations. During that time, Shutterstock accumulated approximately 200 million royalty-free stock media files. The company has been in operation for exactly seventeen years. These make it easier for users to search for content that matches their brand and project themes. The Shutterstock software uses brand calibration and reverse image search technology. This was intended for users and another one for contributors. Shutterstock also released an app version for iPad. So are filmmakers, amateur artists, and creative professionals. Graphic designers, creative directors and video editors are the most common clients. Both end ursers and contributors belong to similar fields. End-users use these photos for a variety of personal and business projects. The company was founded in the year 2003 by programmer and photographer John Oringer. This includes stock photography, video footage, and music. The company has one of the largest repositories of stock images and files on the web. Shutterstock is a pioneer provider of stock media files.
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